https://youtu.be/iZrev5WU0XYBrief: Created a 3-day conference with 6 workshops to host the world energy leaders to showcase how Saudi talents are leading the energy scene not only in Saudi but also in the region.

We created a full customer journey revolving around content to tell the story of Iktva as a program and the achievements of this program over the past 5 years. Entourage used the strength of storytelling to transform Dhahran Expo to host the -3day conference with industry leaders, speakers, panelists, Saudi ministries, and many more VIP guests with 6 workshop rooms along with an investment hub and B2B lounge. An exhibition space to host 265 exhibitors was built along with a Gala Dinner set up at Ithra’a for the Aramco CEO to host top energy executives. More than 2500 people were impressed with a stunning grand opening in which we used technology with content and projected over all surfaces present in the conference area. We utilized the ceiling, the floors, the walls, and the screens to highlight the importance of Aramco’s achievements through the Iktva program. The opening was attended by high-profile speakers, VIP guests, and members of the royal family and followed by panel discussions and exhibition inauguration. From event conceptualization, agenda creation, screen content, video production, event design, and production, to designing a full event journey and execution, entourage team took complete ownership of building it all.
An immersive event journey that represented IKTVA and the core values of Aramco wowed the audience throughout the three days of the event. Multiple elements of design and technology, physical and digital converged to tell a power-packed story, highlighting the importance of grooming local talent to lead the energy sector. The ultimate goal of this program has always been to create a positive impact in people’s lives and the participation and visitors witnessed by the event are a testament to that value.

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https://youtu.be/UYyt4va3imwhttps://youtu.be/udlgVrrsFcI

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